Result of ServiceExpected tangible and measurable output(s) Based on the Terms of Reference, the consultant will produce the following outputs: A. Campaign planning and coordination as per the tasks above B. Stakeholder engagement as per the tasks above C. Campaign implementation as per the tasks above D. Monitoring and evaluation as per the tasks above E. Final report on campaign design, implementation, reach, evaluation and recommendation Work LocationHome-based, with travel to Bangkok Expected duration3 March - 30 October 2025 Duties and ResponsibilitiesBackground of the assignment The transnational organized crime (TOC) landscape in Southeast Asia has evolved dramatically in recent years. Trafficking in persons (TIP) for the purpose of forced criminality (FC) to commit online scams and financial fraud, particularly occurring in Special Economic Zones (SEZs) and other areas of Cambodia, Lao People’s Democratic Republic (PDR), and Myanmar (especially border areas controlled by armed groups), as well as other destination countries (including Malaysia, the Philippines, and Thailand) has emerged as a new and growing trend. TOC groups are capitalizing on rising young adult unemployment and advances in information technology to expand these operations. Hundreds of thousands of victims of TIP for FC from across the globe have been identified in scam compounds; overall, international NGOs have identified over 66 nationalities of trafficking victims in scam compounds in Southeast Asia. TIP victims are recruited through fraudulent job ads on social media platforms and online job search platforms, where there is little to no vetting, nominal verification of jobs posted, and few warnings about the possibility of victimization through false job ads. Victims report that the employment ads and the hiring process all seem “normal and legitimate,” travel and work documents are organized by the new ‘employer,’ victims are met at the airport by members of organized crime networks, they are facilitated through immigration, and then driven to the compound to start “work,” at times crossing international borders from Thailand to Myanmar, Lao PDR and/or Cambodia. Upon arrival at the compound, passports are taken away and soon it becomes clear that they have been trafficked. While public awareness of online scamming is high, there is limited public awareness of widespread forced criminal operations, the dangerous conditions and illegal activities in cyber scam centers, and the TIP element underpinning these crimes. Purpose of the assignment The purpose of the assignment is to oversee the planning, implementation, and evaluation of the awareness campaign on human trafficking for forced criminality in Cambodia, Lao PDR, Thailand, Indonesia, the Philippines, Malaysia and Vietnam and the region in general (including Myanmar). It is anticipated that the regional campaign will have a global impact, particularly through distribution of English content via available global media channels. The Campaign Manager will closely collaborate with an external production company responsible for creating the campaign materials and ensure the successful execution of the campaign's objectives. The Campaign manager will also work closely with UNODC implementing partners (IJM and the Mekong Club) in developing the campaign and overall strategy. Specific tasks to be performed by the Consultant Under the supervision of the UNODC Regional Coordinator, Human Trafficking & Migrant Smuggling, based in Bangkok, the consultant will carry out the following tasks. 1. Campaign Planning and Coordination • In collaboration with the external company conduct required stakeholder mapping and research with respect ongoing information campaigns regarding trafficking into scamming (stakeholders implementing it). • Develop a detailed multi-country, campaign plan, including timelines, deliverables, adequate channels, and milestones, that the external company shall follow throughout the campaign implementation. • Coordinate with UNODC Human Trafficking & Migrant Smuggling team, ROSEAP Communications Officer, and external company at the planning stage to ensure alignment with campaign objectives and UNODC standards. • Monitor campaign implementation throughout, liaising with external company focal points as agreed. • Liaise with UNODC experts, stakeholders, and partners to integrate their input and secure their support throughout campaign implementation. 2. Stakeholder Engagement • Engage with key stakeholders, including governments, NGOs, private sector and international organizations, to amplify the campaign reach. • Foster partnerships and collaborative initiatives that support the campaign's objectives, including, for example, with regional airlines and social media companies established in Southeast Asia. 3. Campaign Implementation • Oversee the production and distribution of campaign materials, ensuring quality and consistency. • Manage the deployment of campaign across various channels, including social media, traditional media, and through private sector partnerships. • Support organizing regional/national events. • Coordinate with country offices to adapt and localize campaign materials as needed, including translating materials into local languages. 4. Monitoring and Evaluation • Develop and implement a monitoring and evaluation (M&E) framework to assess the campaign's impact. • Collect and analyze data on campaign reach, engagement, and effectiveness from the external company and evaluate campaign impact and success. • Prepare regular reports on campaign progress and outcomes throughout campaign implementation, highlighting key insights and recommendations. Prepare a final report once campaign ends with overall campaign evaluation and lessons learned. Qualifications/special skillsEducation: Advanced university degree (Master's degree or equivalent) in Communications, Marketing, International Relations, or a related field. A first level university degree in similar fields in combination with two additional years of qualifying experience may be accepted in lieu of the advanced university degree. Work experience: - A minimum of 10 years of experience in the area of campaign management, public relations, or a related area, preferably within an international organization is required. - Experience in managing large-scale and multi-country awareness campaigns is required. - Experience in project management, with the ability to handle multiple tasks and meet deadlines, is required. - Excellent communication and interpersonal skills are required. - Experience working with UNODC is desirable. - Knowledge of human trafficking issues and experience in advocacy or social justice campaigns is desirable. - Experience working in Southeast Asia is desirable. LanguagesEnglish and French are the working languages of the United Nations Secretariat. For this position, fluency in English, with excellent drafting and communication skills, is required. Knowledge of another United Nations Secretariat language, is an advantage. Additional InformationNot available. No FeeTHE UNITED NATIONS DOES NOT CHARGE A FEE AT ANY STAGE OF THE RECRUITMENT PROCESS (APPLICATION, INTERVIEW MEETING, PROCESSING, OR TRAINING). THE UNITED NATIONS DOES NOT CONCERN ITSELF WITH INFORMATION ON APPLICANTS’ BANK ACCOUNTS.