Terms of Reference:
FHI 360 is implementing the ACEA (Collaborative Action for Handicraft Exports) project of the Department of State in Tunisia. In partnership with the National Office of Handicrafts (ONAT), the objective of this project is to foster more competitive artisanal value chains in Tunisia, leading to sustainable long-term economic growth, increased exports, and increased employment.
This objective will be achieved through technical support to three artisanal value chains, including initiatives of three clusters:
The ACEA project offers an opportunity to master's students and freelancers seeking to conduct their professional end-of-study project in the field of sustainable Digital Marketing and Communication during a four-month internship.
The ACEA project is looking for a graduate profile in Digital Marketing and Communication to develop the social networks of the 4 clusters, promote their products and brand images by creating specific content for them, and establish communication supports for their events.
The 4 clusters are:
Olive wood products - Oleart brand.
Handmade Amazigh rugs and carpets - Ragma brand.
Aromatic and medicinal plants - Wikipam brand.
Traditional pottery - Barrama brand.
As a versatile intermediary, the intern will have to develop functional and attractive solutions that correspond to the brands' identity in terms of Digital communication; he plays a multidimensional role. He is responsible for monitoring the development of different social networks, having creative ideas for promoting fairs and exhibitions. His role also includes analyzing statistical data, an essential task for evaluating the effectiveness of marketing campaigns, anticipating market trends, and better understanding consumer behaviors.
The student must have a good sense of unique style and knowledge of digital marketing needs. He must be able to analyze market trends and create rich and innovative content that is both attractive and functional.
Responsibilities:
Eligibility Criteria:
Please attach the following documents to your application: Curriculum vitae Portfolio
This job posting summarizes the main duties of the job. It neither prescribes nor restricts the exact tasks that may be assigned to carry out these duties. This document should not be construed in any way to represent a contract of employment. Management reserves the right to review and revise this document at any time.
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