Background Information :

In support of IG/LG operations in MENA, Private Sector Partnership Service (PSP) needs to hire an Assistant Community Manager to be responsible for developing and executing the Office's content strategy with an eye to strengthening engagement with key audiences in support of UNHCR's media relations, advocacy, awareness-raising and fundraising objectives. This entails developing sophisticated plans to leverage web and social media content, platforms, networks and partners in line with the key priorities and audiences for the PSP unit.

This role includes directly coordinating with all other relevant actors across the organization, including field-based PI and social media managers within country offices. He/She will also build and leverage relationships with social media editors at leading news and media organizations, helping to secure external placement of UNHCR content and enhance coverage of UNHCR's work and the plight of refugees.

The incumbent will also work to develop and refine PSP social media presence, strengthening editorial coordination, monitoring public conversations on social media and engaging target audiences while addressing and averting potentially damaging conversations about UNHCR. This includes strengthening coordination and editorial planning among UNHCR social media managers around the globe to support media relations, advocacy, awareness-raising and fundraising objectives as well as strengthening analytics to inform the social media strategy and work-plans.

Duties and Responsibilities :

Under the overall supervision of the Digital PSP Officer, the Community Manager will assist in the following:

  • Execute a social media strategy for UNHCR that focuses on PSP primary audiences (news media, general public, donors) and leverages opportunities for greater community engagement.
  • Drive production of high-impact social media content that effectively informs and engages external audiences and supports media and advocacy campaigns.
  • Lead the Social Media Marketing at the Digital Engagement Hub and Private Sector Partnership Section.
  • Manage, according to clear principles, access to UNHCR's core social media accounts, ensuring their security and accountability.
  • Develop in collaboration with the News and Media Section and other key stakeholders in PSP an appropriate social media crisis communications protocol to address and avert potentially damaging conversations about UNHCR.
  • Establish and nurture relationships within global media partners (including news organizations, social media companies and relevant technology leaders) to strengthen UNHCR's social media content and help it reach a wide audience.
  • Participate in relevant professional meetings and events to build active relationships across the industry; represent the organization externally when required.
  • Provide implementing plans for strategic consolidation of UNHCR social media accounts.
  • Ensure high-level message and branding consistency in social media content and platforms.
  • Establish and adhere to clear performance and measurement metrics for all social media accounts and campaigns to effectively inform results-based decision making and to monitor and drive the effective use of resources.
  • Support and help shape clear social media guidelines, advice and training programmes to support the production and sharing of high-impact social media content by staff performing various external relations functions.
  • Engage key audiences, both in everyday communications work and around major media and advocacy campaigns.
  • Use social media to provide content to media partners, helping to keep these issues on the news agenda and raising UNHCR's public profile.
  • Demonstrate strong diplomatic skills, highly developed political skills and judgment, understanding of UNHCR's external relationships, solid grasp of the news business, and ability to discern when the organization's credibility is at stake.
  • Perform other functions as needed.

Essential Minimum Qualifications and Professional Experience Required

Education:

  • University degree in journalism, communications or related field.

Work Experience

Required Skills and Competencies:

  • Proven ability to manage multiple priorities within specified timeframes.

  • Proven skills in communication, networking, strategic thinking, advocacy, negotiation, and ability to relate to different audiences.

  • Proven ability to conceptualize, plan and execute ideas as well as transfer knowledge and skills.

  • Demonstrated ability to write and edit social media posts to a standard high enough for immediate publication.

  • Understanding of the social media landscape, including trends in new tools and platforms, and particularly those gaining traction among news organizations.

  • Proficiency in English and Arabic languages is a must.

  • Awareness of best practices in user experiences and design

This vacancy is archived.

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