Back Rural Tourism Products Developer

  • Added Date: Wednesday, 10 January 2018
  • Deadline Date: Sunday, 21 January 2018

The project offers an intervention strategy for the development of rural tourism in Armenia with the objective of creating sustainable income-generating opportunities as supplemental income source to reduce the level of rural poverty, contribute to equal territorial development and shape conducive environment for rural development. The project has three main components:

Duties and Responsibilities

Under the direct supervision of Integrated Rural Tourism Development Economist/Project Coordinator the incumbent will be responsible for the concept development, forecast and budget conduct, implementation, introduction to the market and management of rural tourism related products and services in the selected villages of Armenia.   

The incumbent should develop the relevant rural tourism related products and services. The successful  candidate should:
Develop rural tourism products of the assigned rural areas

  • Based on the rural tourism inventory results, the Incumbent should define the key rural tourism products for development
  • Identify new development opportunities of assigned rural areas
  • Test the developed rural tourism products
  • Launch the new developed products/services

Analyze the products market behavior

  • Develop marketing plan for the developed product
  • Prepare product/services marketing plan
  • Participate in overall marketing strategy development and business planning of the assigned rural areas
  • Forecast revenue of the developed products/services for the assigned rural areas for different market segments/groups

Proposing and defending medications for the developed products/services based on alternative development solutions for the assigned rural areas

  • Track the targeted products/services behavior based on main KPIs
  • Come up with proposals and recommendations for the products enhancement
  • Find project partnerships among villagers and representatives of the interested parties to implement the developed products and services

  • Strong interpersonal skills with ability to establish and maintain effective work relationships with people of different social and cultural background and set good rapport with population in rural area
  • Ability to deliver and reach the planned targets without undermining proper operational processes
  • Creativity, flexibility and an innovative approach to problem solving
  • Proven ability to work within the set up time frames on multiple activities and tasks concurrently
  • Good computer literacy, knowledge of MS office software and web based applications. Ability to work with office equipment
  • Ability to travel and work in remote rural areas of Armenia

Required Skills and Experience


  • Advanced university degree in business related field, MBA, Marketing and Tourism or other related field


  • Minimum 3 years of working experience in tourism sector, marketing, product related financial calculations, marketing communication, market research theory or other related field. 
  • Knowledge of tourism sector, marketing, product related financial calculations, marketing communication, market research theory   
  • Knowledge and previous experience in tourism products/services development is an asset


  • Fluency in English and Armenian, knowledge of Russian is an asset.  


Candidates will be evaluated using a cumulative analysis method taking into consideration the combination of the applicants' technical qualifications,  experience and financial proposal. The contract will be awarded to the individual consultant whose offer has been evaluated and determined as technically responsive/compliant/acceptable to the requirements of the ToR and received the highest cumulative (technical and financial) score out of below defined technical and financial criteria.

Only candidates obtaining a minimum of 49 points in the technical evaluation would be considered for financial evaluation.

Technical Criteria - 70% of total evaluation - max. 70 points

Financial Criteria - 30% of total evaluation - max. 30 points.



Financial Proposal and Availability form : OFFEROR’S LETTER TO UNDP

General Conditions of Contract is available here:

Note: Please note you can upload only one document to this application (scan all documents in one single PDF file to attach).

This vacancy is archived.

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