About Mercy Corps
Mercy Corps is a leading global organization powered by the belief that a better world is possible.
In disaster, in hardship, in more than 40 countries around the world, we partner to put bold solutions
into action — helping people triumph over adversity and build stronger communities from within.
Now, and for the future.
Resource Development (RD) department works in three main areas: 1) fundraising: raising private funds and cultivating and maintaining relationships with private donors and corporate partners; 2) marketing: effectively bringing the organization’s brand to life in an effort to elevate our profile to advance strategic goals 3) engage the public in global issues that matter to Mercy Corps through public outreach and education through the Mercy Corps Action Center.
The RD team includes several dozen dynamic professionals who possess a wide range of skills. We are database managers, web developers, marketers and public relations experts. We are donor services professionals, designers, photographers and teachers. Most of all, we are passionate about Mercy Corps’ mission and dedicated to advancing the goals of our worldwide team who are powered by a belief a better world is possible.
The Director of Digital Optimization is responsible for the development and implementation of a strong digital strategy for Mercy Corps - which encompasses the website and social media channels. He/She leads a team of developers and digital content managers. Responsibilities will include technology and user experience strategy for digital properties including mercycorps.org and our social media channels; behavioral and engagement journey tactics and experiences; analysis of site traffic and user behavior to improve visits and engagement; A/B testing of content and segment-based experiences and to provide insights to internal teams on performance.
The ideal candidate will have a strong background in development, systems, content segmentation and analytics. The Director supports a wide variety of stakeholders, ensuring their needs for brand consistent, accurate, and timely website and social media content, UX and design are met. S/he ensures that the team is working effectively to manage resourcing for website requests and assigns resources as appropriate. S/he oversees decisions related to selection of content management tools and vendors who support the technology stack; optimizes the user experience of mercycorps.org and social media channels; and has a significant voice in decisions about any tool or service that plugs into mercycorps.org.
Strategy & Vision
Digital Channel Optimization
Influence & Representation
As part of our commitment to organizational learning and in support of our understanding that learning organizations are more effective, efficient and relevant to the communities they serve – we expect all team members to commit 5% of their time to learning activities that benefit Mercy Corps as well as themselves.
Accountability to Beneficiaries
Mercy Corps team members are expected to support all efforts towards accountability, specifically to our beneficiaries and to international standards guiding international relief and development work, while actively engaging beneficiary communities as equal partners in the design, monitoring and evaluation of our field projects.
Web Developer, UX Design, Digital Content Manager and Social Media Manager
Reports Directly To: Senior Director, Brand/Marketing
Works Directly With: Brand and Communications teams: Mass Market Fundraising team; Development Operations; Corporations & Foundations team; other Resource Development and IT teams as needed, as well as stakeholders across other areas of the organization.
Excellence in building a bridge between the overarching content strategy and the digital strategy. Ability to create a dynamic and engaging digital experience for users that advances organizational goals, including driving deeper engagement and donor conversion. Demonstrable ability to work effectively with a variety of stakeholders to identify strategic opportunities and build organizational agreement and support for strategies. Excellent verbal and written communications skills. Excellent people skills and ability to establish and maintain positive relationships with colleagues at all levels in the organization. Strong understanding of the digital technology stack necessary to support the organization’s objectives for online public-facing communications and marketing. Strong experience evaluating and selecting technology tools to meet business needs. Ability to negotiate scope and schedules with internal partners according to capabilities, workloads and timelines. Functions with urgency and is able to perform well under deadlines and pressures, particularly in the face of global emergencies.
This position is based in Portland, Oregon. Some evenings/weekends required during emergency responses. Team members are expected to conduct themselves in a professional manner and respect local laws, customs and MC's policies, procedures, and values at all times and in all in-country venues.
This vacancy is archived.